In South Korea, Korean names are not just identifiers but also reflect cultural shifts, societal values, and generational trends. The MZ generation, which includes Millennials (born 1980–1996) and Generation Z (born 1997–2012), has ushered in a wave of new naming practices. As these younger generations navigate a more globalized and digital world, their names reflect a departure from traditional naming conventions, embracing modernity, individuality, and inclusivity. In this article, we explore the current trends in popular Korean names among the MZ generation, highlighting unique examples and the influences shaping them.

1. Individuality and Modern Appeal in Korean Names

As the MZ generation seeks more individuality and self-expression, the trend in Korean names has shifted towards names that sound fresh, stylish, and distinctive. Many young parents today prioritize names that are easy to pronounce both in Korean and internationally, reflecting a growing desire to align with global norms. These names often blend traditional Korean meanings with a modern, approachable sound.

Example names:

• 제니 (Jeni) – A popular name for girls, 제니 gained widespread recognition due to K-pop idol Jennie of BLACKPINK. It has a youthful, trendy vibe and is easy to pronounce internationally. The name 제니 is often seen as a cute and modern take on traditional Korean names, balancing simplicity with a global appeal.
• 하니 (Hani) – Another name that has become increasingly popular is 하니, favored for its sweet, light sound. The name is simple and modern, often associated with singer and former EXID member Hani. It’s easy to pronounce in both Korean and English, making it a desirable choice for many young parents who want something both stylish and accessible worldwide.
• 수지 (Suzy) – The name 수지 became iconic after Suzy Bae, a member of the girl group Miss A and now a renowned actress, popularized it. The name carries a timeless appeal while also fitting well with the current trend for names that are easy to pronounce abroad. 수지 is another example of a name that resonates with both traditional and modern sensibilities.

2. Gender-Neutral and Unisex Korean Names

The MZ generation is more inclined to break down traditional gender norms, and this is reflected in the rise of gender-neutral or unisex names. These names are not specifically associated with one gender, giving the individual the freedom to express themselves however they choose.

Example names:

• Jae (재) – A short and unisex name, “Jae” can be used for both males and females. The name carries an air of simplicity and elegance and is a popular choice among Millennials and Gen Z for its neutrality and modern appeal.
• Yun (윤) – Another unisex name, “윤” is becoming increasingly common, especially among younger generations. The name is elegant and easy to pronounce in both Korean and international contexts.

3. Influence of Globalization and Westernization

With South Korea’s deepening global connections and the widespread use of English in business and culture, there has been a notable rise in names that are easily translatable or pronounceable in English. Parents are more inclined to give their children names that can be used easily in international settings, especially in the business world, and they may choose English-sounding names alongside their traditional Korean names.

Example names:

• Hana (하나) – This name is simple and sounds similar to the English word “Hannah,” making it easy for people worldwide to recognize. It’s a popular choice among girls in the MZ generation due to its phonetic ease and cross-cultural familiarity.
• Yujin (유진) – A name that resonates well in both Korean and English-speaking contexts, Yujin is commonly chosen for its easy pronunciation in English and its positive meaning in Korean, which refers to “precious” or “truth.” It is widely used among girls and reflects the desire for names that work internationally.
• Yuna (유나) – Yuna’s pronunciation is both distinct in Korean and easy to say in English, making it a favorable choice. It’s a name that has been widely adopted by Korean parents in recent years, especially because of its melodic sound and simplicity.
• Jenny (제니) – A name with Western roots, Jenny has gained popularity in Korea for its international appeal and ease of pronunciation in both Korean and English. It’s a name that many parents have adopted for their daughters, especially in the context of the growing presence of global names.
• Hani (하니) – This name, like Hana, is easy to pronounce and has become a trendy choice for girls. It resonates well with both Korean and global audiences and can easily be used in English-speaking contexts without confusion.

4. Trend Towards Short, Catchy Korean Names

Millennials and Gen Z in Korea tend to favor short, catchy names that are easy to remember and speak. The trend for brevity reflects the fast-paced nature of modern life, where simplicity and ease of communication are valued. These short names are often easier to fit into social media handles or in digital communication, making them more appealing to younger generations.

Example names:

• Seojin (서진) – A name like Seojin is short, memorable, and carries a modern vibe. It combines “서” (meaning west) and “진” (meaning treasure), but it’s easy to say and is trendy among the younger generations.
• Eun (은) – “Eun” is a short, graceful name that can work for both genders but is especially common for girls. The name means “grace” or “silver,” and its simplicity is what makes it so attractive to modern parents who appreciate minimalist beauty in names.

5. The Influence of K-pop and Pop Culture

The influence of K-pop and other aspects of Korean pop culture cannot be underestimated when it comes to the naming trends among the MZ generation. Celebrities, especially popular K-pop idols, often set trends in names, influencing young people’s choices for their children.

Example names:

• Jisoo (지수) – Jisoo, a popular name for girls, gained further popularity after Jisoo, a member of the famous K-pop group BLACKPINK, became a global icon. Parents might name their daughters after their favorite idols, infusing the name with cultural significance and cool factor.
• Jungkook (정국) – A name like “Jungkook” (popularized by Jungkook of BTS) resonates with fans of the group and can also symbolize the aspirations that come with associating with a successful and influential figure in pop culture.

6. Unique, Invented Names

In an effort to create unique identities for their children, some Millennial and Gen Z parents are opting for invented or non-traditional names that break away from conventional Korean naming practices. These names may include uncommon syllables or be completely unique to the family.

Example names:

• Sooyoung (수영) – Although Sooyoung is a traditional name, the creative combination of syllables with modernized meanings is popular. It can be interpreted as “good and talented,” signifying a positive future.
• Miso (미소) – Meaning “smile” or “laughter”, Miso is gaining popularity for its optimistic connotation and easy pronunciation. It is a more unconventional name that still feels distinctly Korean.